45
seed bombs
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good852.61avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Price range
Okay£4.31–£22.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£10.54avg listing price — sweet spot $15–$100
Growth
Bad-4.5%90-day search growth — must beat 0% to launch
Market size
Bad£26K£26K/yr · 47K searches
Brand share
Bad98%top-5 brand share — brand-locked demand