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scrapbook stickers
Worth a lookShows low returns (0.3%), but prices mostly outside the sweet spot ($2.72–$8.31) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Brand share
Incredible36%top-5 brand share — no brand owns this niche
Competition
Great25%top-5 click share — an open shelf
Review moat
Great487.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-9.1%90-day search growth — must beat 0% to launch
Avg price
Bad£5.39avg listing price — sweet spot $15–$100
Market size
Bad£48K£48K/yr · 315K searches
Price range
Bad£2.72–£8.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand