48
scoobies strings
Skip itPrices mostly outside the sweet spot ($3.52–$13.36) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great335.13avg incumbent reviews — the moat a new listing must climb
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Growth
Good+57.9%90-day search growth — must beat 0% to launch
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Bad76%top-5 click share — a locked-up shelf
Avg price
Bad£7.34avg listing price — sweet spot $15–$100
Market size
Bad£58K£58K/yr · 109K searches
Price range
Bad£3.52–£13.36cheapest to priciest tracked listing — scored on the share inside $15–$100