46
rose bear
Skip itSoft demand (-75.0% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great357.83avg incumbent reviews — the moat a new listing must climb
Avg price
Good£14.44avg listing price — sweet spot $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Price range
Okay£3.55–£24.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Market size
Bad£31K£31K/yr · 74K searches
Growth
Bad-75.0%90-day search growth — must beat 0% to launch
Signals Low Review Barrier