50
roasting tray with rack
Worth a lookShows no brand lock-in (top 5 brands take 55% of clicks), but soft demand (-44.3% this quarter) keeps it on the watch list.
Brand share
Great55%top-5 brand share — no brand owns this niche
Avg price
Great£16.65avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.0%return rate — above 5% kills the launch gate
Review moat
Good542.47avg incumbent reviews — the moat a new listing must climb
Price range
Good£7.49–£34.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Market size
Bad£29K£29K/yr · 68K searches
Growth
Bad-44.3%90-day search growth — must beat 0% to launch