45
pyrex casserole dishes with lids
Skip itSoft demand (-34.1% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great£17.71avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Price range
Great£5.87–£44.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,431.46avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£45K£45K/yr · 71K searches
Growth
Bad-34.1%90-day search growth — must beat 0% to launch