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punch balloons
Worth a lookShows searches that convert (14.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible14.9%search→purchase rate — share of searches ending in a sale
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Good564.22avg incumbent reviews — the moat a new listing must climb
Growth
Good+47.2%90-day search growth — must beat 0% to launch
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Bad£66K£66K/yr · 79K searches
Avg price
Bad£5.57avg listing price — sweet spot $15–$100
Price range
Bad£3.11–£7.48cheapest to priciest tracked listing — scored on the share inside $15–$100