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35

pub quiz game

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A small market ($16K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 14Conversion 54Competition 21Returns 97Price range 14Avg price 45Brand share 25Review moat 64Quality gap 52

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Review moat

Good954

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Okay£11.40

avg listing price — sweet spot $15–$100

Brand share

Bad90%

top-5 brand share — brand-locked demand

Competition

Bad75%

top-5 click share — a locked-up shelf

Growth

Bad-21.1%

90-day search growth — must beat 0% to launch

Price range

Bad£6.29–£16.42

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£16K

£16K/yr · 32K searches