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potato storage
Worth a lookShows low returns (0.8%), but soft demand (-4.8% this quarter) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Good510.44avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Brand share
Good67%top-5 brand share — brands hold most of the demand
Price range
Good£3.88–£28.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good£12.34avg listing price — sweet spot $15–$100
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Market size
Okay£142K£142K/yr · 190K searches
Growth
Bad-4.8%90-day search growth — must beat 0% to launch
Signals Low Review Barrier