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potato peeler
Worth a lookShows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Market size
Good£732K£732K/yr · 1.2M searches
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Review moat
Bad4,805.2avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.5%90-day search growth — must beat 0% to launch
Avg price
Bad£5.69avg listing price — sweet spot $15–$100
Price range
Bad£2.59–£10.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Quality Gap