44
positive potato
Skip itPrices mostly outside the sweet spot ($4.80–$11.65) — this niche doesn't clear our bar today.
Review moat
Incredible39.15avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.12avg listing price — sweet spot $15–$100
Growth
Bad-13.4%90-day search growth — must beat 0% to launch
Market size
Bad£61K£62K/yr · 169K searches
Price range
Bad£4.80–£11.65cheapest to priciest tracked listing — scored on the share inside $15–$100