51
pond gravel
Worth a lookShows low returns (0.2%), but a small market ($30K/yr) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Growth
Good+36.2%90-day search growth — must beat 0% to launch
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Good1,491.73avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.91avg listing price — sweet spot $15–$100
Price range
Bad£2.94–£18.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£30K£30K/yr · 61K searches