57
plastic serving bowls
Worth a lookShows low returns (1.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.5%return rate — above 5% kills the launch gate
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Great478.95avg incumbent reviews — the moat a new listing must climb
Competition
Great40%top-5 click share — an open shelf
Growth
Good+36.3%90-day search growth — must beat 0% to launch
Avg price
Good£12.79avg listing price — sweet spot $15–$100
Price range
Good£4.97–£27.36cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Market size
Bad£53K£53K/yr · 134K searches