73
plastic champagne flutes
Worth a lookShows low returns (1.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.4%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great420.73avg incumbent reviews — the moat a new listing must climb
Brand share
Great57%top-5 brand share — no brand owns this niche
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Competition
Great38%top-5 click share — an open shelf
Growth
Good+57.4%90-day search growth — must beat 0% to launch
Market size
Good£448K£448K/yr · 455K searches
Avg price
Good£12.97avg listing price — sweet spot $15–$100
Price range
Okay£5.26–£23.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand