45
plant fly traps
Skip itPrices mostly outside the sweet spot ($2.56–$6.02) — this niche doesn't clear our bar today.
Conversion
Incredible20.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay£141K£141K/yr · 157K searches
Review moat
Bad6,183.78avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.2%90-day search growth — must beat 0% to launch
Avg price
Bad£4.51avg listing price — sweet spot $15–$100
Price range
Bad£2.56–£6.02cheapest to priciest tracked listing — scored on the share inside $15–$100