53
pickling jars
Worth a lookShows low returns (0.8%), but a small market ($39K/yr) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Avg price
Great£15.16avg listing price — sweet spot $15–$100
Price range
Good£2.27–£46.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good722.28avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Market size
Bad£39K£39K/yr · 53K searches