64
petunias ready to plant
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Incredible86.2avg incumbent reviews — the moat a new listing must climb
Competition
Great28%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Growth
Good+37.6%90-day search growth — must beat 0% to launch
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Avg price
Okay£10.97avg listing price — sweet spot $15–$100
Price range
Okay£2.49–£22.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£26K£26K/yr · 58K searches