38
pebbles for plant pots
Skip itPrices mostly outside the sweet spot ($3.29–$10.15) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,167.52avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Growth
Bad-1.4%90-day search growth — must beat 0% to launch
Avg price
Bad£6.56avg listing price — sweet spot $15–$100
Market size
Bad£43K£43K/yr · 149K searches
Price range
Bad£3.29–£10.15cheapest to priciest tracked listing — scored on the share inside $15–$100