40
oven thermometer
Skip itPrices mostly outside the sweet spot ($4.06–$11.44) — this niche doesn't clear our bar today.
Conversion
Incredible20.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good£328K£328K/yr · 203K searches
Review moat
Bad5,022.63avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£8.04avg listing price — sweet spot $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad92%top-5 click share — a locked-up shelf
Growth
Bad-39.3%90-day search growth — must beat 0% to launch
Price range
Bad£4.06–£11.44cheapest to priciest tracked listing — scored on the share inside $15–$100