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organiser storage
Skip itSoft demand (-19.0% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Good£6.44–£29.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good69%top-5 brand share — brands hold most of the demand
Avg price
Good£12.72avg listing price — sweet spot $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£153K£153K/yr · 471K searches
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,031.4avg incumbent reviews — the moat a new listing must climb
Growth
Bad-19.0%90-day search growth — must beat 0% to launch