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ninja thermometer
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£32.26avg listing price — sweet spot $15–$100
Review moat
Great233.25avg incumbent reviews — the moat a new listing must climb
Price range
Great£7.42–£58.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.4%return rate — above 5% kills the launch gate
Growth
Okay+7.1%90-day search growth — must beat 0% to launch
Market size
Okay£121K£121K/yr · 64K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand