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monkey bars
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Review moat
Great238.27avg incumbent reviews — the moat a new listing must climb
Growth
Great+69.3%90-day search growth — must beat 0% to launch
Avg price
Good£106.26avg listing price — sweet spot $15–$100
Returns
Good2.6%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Market size
Okay£113K£113K/yr · 135K searches
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Price range
Bad£21.56–£422.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale