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metal curtain hooks
Skip itPrices mostly outside the sweet spot ($3.17–$6.66) — this niche doesn't clear our bar today.
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Brand share
Good63%top-5 brand share — brands hold most of the demand
Review moat
Good772.7avg incumbent reviews — the moat a new listing must climb
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-9.6%90-day search growth — must beat 0% to launch
Market size
Bad£66K£66K/yr · 87K searches
Avg price
Bad£4.47avg listing price — sweet spot $15–$100
Price range
Bad£3.17–£6.66cheapest to priciest tracked listing — scored on the share inside $15–$100