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lazy spa filter
Worth a lookShows demand growing +501.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+501.4%90-day search growth — must beat 0% to launch
Conversion
Incredible18.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Good£12.92avg listing price — sweet spot $15–$100
Market size
Good£432K£432K/yr · 183K searches
Price range
Good£4.48–£27.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Review moat
Okay2,311.68avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Signals Trending