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63

lawn rake

Worth a look

Shows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 32Growth 57Conversion 71Competition 46Returns 99Price range 75Avg price 70Brand share 73Review moat 77Quality gap 78

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Great462.65

avg incumbent reviews — the moat a new listing must climb

Price range

Great£6.74–£39.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Conversion

Good6.6%

search→purchase rate — share of searches ending in a sale

Avg price

Good£14.41

avg listing price — sweet spot $15–$100

Growth

Good+31.7%

90-day search growth — must beat 0% to launch

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£146K

£146K/yr · 155K searches