36
kilner jar seals
Skip itPrices mostly outside the sweet spot ($2.80–$7.23) — this niche doesn't clear our bar today.
Conversion
Incredible19.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Review moat
Good514.56avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£69K£69K/yr · 76K searches
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-18.2%90-day search growth — must beat 0% to launch
Competition
Bad83%top-5 click share — a locked-up shelf
Avg price
Bad£4.59avg listing price — sweet spot $15–$100
Price range
Bad£2.80–£7.23cheapest to priciest tracked listing — scored on the share inside $15–$100