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halloween bowl
Skip itA small market ($4K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible90.56avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good£4.38–£33.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£13.60avg listing price — sweet spot $15–$100
Growth
Good+37.6%90-day search growth — must beat 0% to launch
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Returns
Bad5.7%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£4K£4K/yr · 121K searches