64
half pint glasses
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Great38%top-5 click share — an open shelf
Price range
Great£6.11–£41.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good564.68avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Avg price
Good£14.38avg listing price — sweet spot $15–$100
Growth
Good+30.8%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad£63K£63K/yr · 67K searches
Signals No Dominant Brand