47
grow tent
Skip itPrices mostly outside the sweet spot ($12.77–$1073.48) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good£138.28avg listing price — sweet spot $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Market size
Okay£232K£232K/yr · 136K searches
Review moat
Bad7,128.12avg incumbent reviews — the moat a new listing must climb
Growth
Bad-11.3%90-day search growth — must beat 0% to launch
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Price range
Bad£12.77–£1073.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price