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green tinsel
Skip itPrices mostly outside the sweet spot ($3.24–$10.41) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Good935.88avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Avg price
Bad£6.22avg listing price — sweet spot $15–$100
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad94%top-5 click share — a locked-up shelf
Market size
Bad£17K£17K/yr · 94K searches
Growth
Bad-46.1%90-day search growth — must beat 0% to launch
Price range
Bad£3.24–£10.41cheapest to priciest tracked listing — scored on the share inside $15–$100