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52

green bin

Worth a look

Shows low returns (0.8%), but a small market ($65K/yr) keeps it on the watch list.

Market size 16Growth 23Conversion 26Competition 62Returns 96Price range 89Avg price 95Brand share 73Review moat 50Quality gap 55

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Incredible£31.04

avg listing price — sweet spot $15–$100

Price range

Great£8.81–£98.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,540.57

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-4.0%

90-day search growth — must beat 0% to launch

Market size

Bad£65K

£65K/yr · 99K searches