48
glue dots
Skip itPrices mostly outside the sweet spot ($1.46–$6.44) — this niche doesn't clear our bar today.
Conversion
Incredible30.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good£614K£614K/yr · 618K searches
Review moat
Good1,150.33avg incumbent reviews — the moat a new listing must climb
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-11.7%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Avg price
Bad£3.21avg listing price — sweet spot $15–$100
Price range
Bad£1.46–£6.44cheapest to priciest tracked listing — scored on the share inside $15–$100