52
glass bowl with lid
Worth a lookShows low returns (1.0%), but a small market ($45K/yr) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 5% kills the launch gate
Competition
Great37%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Avg price
Great£15.76avg listing price — sweet spot $15–$100
Review moat
Good832.83avg incumbent reviews — the moat a new listing must climb
Price range
Good£4.96–£29.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-16.1%90-day search growth — must beat 0% to launch
Market size
Bad£45K£45K/yr · 119K searches