67
gin glass
Worth a lookShows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Great26%top-5 click share — an open shelf
Brand share
Great51%top-5 brand share — no brand owns this niche
Avg price
Great£15.26avg listing price — sweet spot $15–$100
Price range
Good£7.25–£32.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good787.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good£298K£298K/yr · 566K searches
Growth
Okay+19.9%90-day search growth — must beat 0% to launch
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand