63
garden screen
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Growth
Great+94.2%90-day search growth — must beat 0% to launch
Avg price
Great£20.56avg listing price — sweet spot $15–$100
Price range
Great£8.03–£70.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Good1,000.96avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Market size
Bad£86K£86K/yr · 606K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale