62
extra large storage boxes with lids
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Great22%top-5 click share — an open shelf
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Great£20.10avg listing price — sweet spot $15–$100
Price range
Great£3.48–£59.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Okay1,548.74avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Market size
Okay£124K£124K/yr · 196K searches
Growth
Bad-2.4%90-day search growth — must beat 0% to launch
Signals No Dominant Brand