49
draughtsman chair
Skip itSoft demand (-14.7% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great200.89avg incumbent reviews — the moat a new listing must climb
Avg price
Great£63.32avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good£33.23–£134.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad£76K£76K/yr · 73K searches
Growth
Bad-14.7%90-day search growth — must beat 0% to launch
Signals High Price