47
coffee pod holder
Skip itSoft demand (-24.2% this quarter) — this niche doesn't clear our bar today.
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good£13.12avg listing price — sweet spot $15–$100
Price range
Good£6.56–£25.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£308K£308K/yr · 774K searches
Returns
Okay3.2%return rate — above 5% kills the launch gate
Review moat
Okay2,587.44avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-24.2%90-day search growth — must beat 0% to launch