51
carpet steam cleaner
Worth a lookShows no brand lock-in (top 5 brands take 45% of clicks), but weak search conversion (1.1%) keeps it on the watch list.
Brand share
Great45%top-5 brand share — no brand owns this niche
Avg price
Great£71.14avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£19.35–£161.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.0%return rate — above 5% kills the launch gate
Review moat
Okay2,823.87avg incumbent reviews — the moat a new listing must climb
Market size
Okay£117K£117K/yr · 147K searches
Growth
Bad-6.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale