53
cardboard storage boxes with lids
Worth a lookShows low returns (0.1%), but soft demand (-10.3% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Good£14.75avg listing price — sweet spot $15–$100
Price range
Good£7.28–£29.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.6%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Okay2,559.08avg incumbent reviews — the moat a new listing must climb
Market size
Okay£156K£156K/yr · 230K searches
Growth
Bad-10.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand