51
cake scraper
Worth a lookShows low returns (0.5%), but prices mostly outside the sweet spot ($2.59–$10.58) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Review moat
Great343.8avg incumbent reviews — the moat a new listing must climb
Brand share
Great57%top-5 brand share — no brand owns this niche
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£119K£119K/yr · 187K searches
Growth
Bad-16.5%90-day search growth — must beat 0% to launch
Avg price
Bad£5.46avg listing price — sweet spot $15–$100
Price range
Bad£2.59–£10.58cheapest to priciest tracked listing — scored on the share inside $15–$100