53
black bathroom bin
Worth a lookShows low returns (0.8%), but soft demand (-18.7% this quarter) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good63%top-5 brand share — brands hold most of the demand
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,301.83avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.45avg listing price — sweet spot $15–$100
Price range
Good£5.43–£26.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£87K£87K/yr · 120K searches
Growth
Bad-18.7%90-day search growth — must beat 0% to launch