59
banana tree
Worth a lookShows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Brand share
Great46%top-5 brand share — no brand owns this niche
Competition
Great37%top-5 click share — an open shelf
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good562.18avg incumbent reviews — the moat a new listing must climb
Market size
Okay£159K£159K/yr · 238K searches
Avg price
Bad£8.73avg listing price — sweet spot $15–$100
Growth
Bad-15.0%90-day search growth — must beat 0% to launch
Price range
Bad£4.12–£16.76cheapest to priciest tracked listing — scored on the share inside $15–$100