44
aftercut
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good638.5avg incumbent reviews — the moat a new listing must climb
Price range
Good£6.41–£31.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.83avg listing price — sweet spot $15–$100
Growth
Bad-4.8%90-day search growth — must beat 0% to launch
Competition
Bad74%top-5 click share — a locked-up shelf
Market size
Bad£43K£43K/yr · 41K searches
Brand share
Bad100%top-5 brand share — brand-locked demand