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aeg comfort 6000 portable air conditioner
Launch itA $1.5M/yr market growing >1,000% this quarter with returns at 0.4% — clears our launch bar.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Review moat
Great129.44avg incumbent reviews — the moat a new listing must climb
Market size
Great£1.5M£1.5M/yr · 1.0M searches
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Avg price
Okay£310.90avg listing price — sweet spot $15–$100
Price range
Bad£14.53–£784.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale