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Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 11Growth 95Conversion 34Competition 72Returns 100Price range 84Avg price 83Brand share 27Review moat 90Quality gap 97

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.8★

avg incumbent rating — lower means beatable quality

Growth

Incredible+125.3%

90-day search growth — must beat 0% to launch

Review moat

Great208.21

avg incumbent reviews — the moat a new listing must climb

Price range

Great£10.11–£44.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great£18.22

avg listing price — sweet spot $15–$100

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Market size

Bad£42K

£42K/yr · 86K searches