53
acana moth killer
Worth a lookShows searches that convert (23.8% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible23.8%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Growth
Good+45.5%90-day search growth — must beat 0% to launch
Review moat
Okay1,846.43avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Market size
Okay£165K£165K/yr · 80K searches
Avg price
Bad£8.69avg listing price — sweet spot $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£5.48–£13.30cheapest to priciest tracked listing — scored on the share inside $15–$100