41
a4 frame with mount
Skip itPrices mostly outside the sweet spot ($3.39–$15.64) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,393.3avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£8.04avg listing price — sweet spot $15–$100
Growth
Bad-8.0%90-day search growth — must beat 0% to launch
Market size
Bad£48K£48K/yr · 119K searches
Price range
Bad£3.39–£15.64cheapest to priciest tracked listing — scored on the share inside $15–$100