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a3 paper pad
Skip itPrices mostly outside the sweet spot ($3.31–$10.59) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Review moat
Good727.73avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Avg price
Bad£6.87avg listing price — sweet spot $15–$100
Growth
Bad-17.2%90-day search growth — must beat 0% to launch
Competition
Bad81%top-5 click share — a locked-up shelf
Market size
Bad£45K£45K/yr · 48K searches
Price range
Bad£3.31–£10.59cheapest to priciest tracked listing — scored on the share inside $15–$100