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44

100g gas canister

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Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Market size 11Growth 61Conversion 83Competition 21Returns 100Price range 55Avg price 49Brand share 9Review moat 75Quality gap 20

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Review moat

Great497.23

avg incumbent reviews — the moat a new listing must climb

Growth

Good+38.1%

90-day search growth — must beat 0% to launch

Price range

Good£5.55–£26.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.91

avg listing price — sweet spot $15–$100

Competition

Bad75%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad£46K

£46K/yr · 43K searches

Brand share

Bad96%

top-5 brand share — brand-locked demand